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Fanatical Labs logo

A ground-up SaaS application for Fanatical Labs

The client: Fanatical Labs

Our task: Website & application development

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Created by the team at Fanatical Labs, Glances allows users to create customized views into multiple applications within a simple browser extension, accessing important customer data quickly and efficiently without having to switch between applications. Good Work partnered with the team at Fanatical Labs to design and develop their marketing website, web-based application and browser extension, as well as help with the creation of their company logo and branding guidelines.

Glances website 1

Since this was a new application, we started from the ground up, beginning with a traditional discovery process to identify branding, user interface design and front-end development needs. After defining the exact application requirements and user flows, we wireframed the interface and began the application development. During this phase it was important to create a streamlined communication process, as our front end developers worked with Fantical Labs’ back end developers to ensure the various API integrations were successfully connected.

While development was underway, we created a recognizable brand identity to set Glances up for a strong launch, while also providing brand guidelines to support their future growth. We applied this new brand language to the application as it was being developed, which allowed the project to keep moving quickly. Finally, with the launch date approaching, we designed and built a marketing website to inform users and promote the Glances application.

Glances app ui 2

Projects involving a new product launch are typically less defined entering the kick-off phase, as was the case with Glances. In addition, both the Good Work and Fanatical Labs teams were involved in the development phase, as each team’s work needed to be synced together prior to launch. By creating a workflow and communication strategy that was both fluid, and accommodated unexpected hurdles along the way, we were able to launch each project requirement on time, while accounting for future growth as the application becomes more widely used.

  • Completed the design and front-end development of the Glances web-based application and browser extension, while helping the Fanatical Labs’ team connect the various API integrations
  • Designed and developed the marketing website, while also creating the Glances logo and brand guidelines
Glences extension 1 b
Glances brand guide

Good Work has consistently delivered high-quality projects for our companies. Their attention to detail and ability to stay on schedule and within budget sets them apart. When you start a project with Good Work, you can be completely confident you will be happy with the final product.”

Photo of Chad Hutchins, Fanatical Labs Chad Hutchins, Fanatical Labs